Twitter to start explaining why its trending section is such a nightmare

MediacityAdmin
Twitter to start explaining why its trending section is such a nightmare

Twitter knows its trending section is a confusing mess

In an effort to rectify that, the company that brought us trending gems like “demon sperm” plans to revamp the section in an attempt to answer the seemingly unanswerable question of “Why the hell is this thing trending?”

To accomplish this, Twitter is taking a two-pronged approach. Starting today, for some trends, the company will include what it deems to be a representative tweet at the top of a trending page. In the near future, Twitter will also add “brief descriptions” to some trending pages. 

“[Some] trends will have a representative Tweet pinned to them to give you more insight about a trend right away,” wrote Twitter product manager Frank Oppong and Twitter product trust partner Liz Lee in a press release announcing the change. “A combination of algorithms and our curation team determine if a Tweet represents a trend by evaluating if the Tweet is very reflective of the trend and popular.” Read more…

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